Explore our story through an exclusive interview with Radu Udrea, Managing Partner at Apel Laser. Discover how we aim to turn Romania into a true hub of science and technology!
Radu Udrea, a graduate of the University of Cambridge and current PhD student at the University of Bucharest, shares with us the business’s evolution, developments in laser equipment, and how Apel Laser has become a top player not only in Romania but also in Europe.
Watch the interview here: https://www.youtube.com/watch?v=8RYyyX3Q2GY
Radu Udrea, a graduate of the University of Cambridge and current PhD student at the University of Bucharest, shares with us the business’s evolution, developments in laser equipment, and how Apel Laser has become a top player not only in Romania but also in Europe.
Achievements and Transformations:
How Apel Laser evolved from distributing lasers to becoming a leader in providing high-tech scientific equipment.
Implementation of an ERP for digitalizing processes and improving customer experience.
Investments in marketing for educating customers on innovative technologies.
Global Vision:
Expansion of our operations in 13 European countries and contributing to transforming Bucharest into a hub for high-tech equipment and technical support.
Challenges and Successes:
How Apel Laser recorded a growth of 18% in 2022, reaching a turnover of 4.5 million euros, with an estimated 6 million euros in 2023.
Recruitment strategies for attracting young professionals with technical studies and sales skills.
Partnerships and Support:
Involvement in research projects, both internal and in collaboration with institutions in the country. The importance of the partnership with ING Bank and support for sustainable business development.
Together for a Bright Future:
How Apel Laser continues to build a company culture centered on customer satisfaction and sustainable development. We invite you to embark on this captivating journey and join our community in shaping a future full of innovation and success!
Read the full article here: https://rb.gy/hfgue2
